Welcome to Krueger True Value

Neenah's Outdoor Power Equipment Headquarters

Established in 1866, Krueger True Value has proudly provided outdoor power equipment to the Fox Valley for six generations. As your needs come first, allow us to help you discover the best product for your specific needs. We have the outdoor solutions to help you tackle the toughest job on your horizon. Please feel free to browse our solutions online or stop in today!

Our Brands

Krueger True Value is your local authorized dealer for New Equipment, Parts, Service and Accessories Toro, Echo, Briggs and Stratton, Ariens, and Troy-Bilt. You can view our online brochures or stop in and see our large in-stock selection of Zero Turn Mowers, Walk Behind Mowers, Snow Blowers, Chainsaws, Trimmers, Brush Cutters, Lawn Tractors, Attachments and much more!.


Parts & Service

We have a complete service department to handle all your parts and service needs. We are the area Master Service Dealer for Toro and Briggs & Stratton. Our experienced technicians are available to help you get your equipment back up to speed, from tune-ups to blade sharpening and engine repair.

Contact us to learn more about rebates, financing offers, or anything in between—we're always offering the best value to our customers.

Financing Available

Krueger True Value has financing promotions available to assist you. You can view our current financing promotions online.


Krueger True Value: Value and Service since 1866